BETER signs a partnership deal with Betbazar. As a result, the gambling developer will increase the reach of its live casino product. Betbazar is a B2B igaming marketplace with a global reach. Also, the live casino partnership is like existing deals between the two firms.
Previously, Betbazar and BETER had partnership deals related to eSports and sports betting products. According to gambling news websites, they brought benefits to both firms and allowed them to distribute content with various operators.
The live casino expansion will give Betbazar’s network access to BETER’s high-quality live casino options. BETER Live is the newest division of the company. Also, it has 15 games tailor-made for the European market. In addition, Betbazar will help BETER improve its footprint in the European market.
BETER Expands its Live Casino Product Reach in Europe
BETER Live director Anna Vikmane hailed the opportunity to see the company’s products expand through this tie-up with Betbazar. According to experts in internet gambling in Korea, the deal will help operators in the European market gain access to a superior live casino offering.
Betbazar COO Max Sevostianov said the company was happy to continue building upon its existing relationship with BETER. In addition, Betbazar will introduce BETER live casino products to its network. In the end, Sevostianov argued, the goal is to connect the best content with the best operators and provide players with profitable products that can work.
According to igaming Korea sources, BETER remains a multi-faceted specialist that provides content and solutions beyond the live casino segment, including esports, casinos, and sports.